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Gynger Unveils New Brand and Website, Built for Finance Leaders

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Published May 14, 2025

Hanna Blunden

Gynger Unveils New Brand and Website, Built for Finance Leaders

At Gynger, we’re committed to building payments and finance solutions that help businesses master their cash flows, grow confidently, and—most importantly—access the technology they need to thrive. Today, we’re excited to share our refreshed brand and new website, which reflect who we are––and where we are going.

A New Look for Our Next Chapter

We’re proud to unveil a refreshed brand identity and an all-new gynger.io—both designed to better reflect the industries we serve and the finance leaders we partner with.

Ultimately, we’ve designed a new site that puts our customers' needs first. The refreshed and improved Gynger.io is more informative, easier to navigate, and purpose-built to speak directly to the offices and industries we serve. With specialized solutions pages, customers can now explore how Gynger can be applied directly to the unique challenges of their role or sector.

To complement our new website, we have updated our visual identity. We’ve introduced a sophisticated palette of darker tones and softened whites to our look that work to evoke stability, confidence, and financial wellness—values that underpin everything we do.

Why It Matters

This isn’t just a new coat of paint. It’s a signal of the future we’re building.

Gynger is preparing for a major stage of growth as we continue our mission to pioneer payments and cash flow management solutions for finance leaders in the tech industry and beyond.

"This launch marks a new era in Gynger’s evolution as an industry leader and reflects our unwavering belief that finance leaders deserve smarter, more adaptable tools that give them holistic control over their cash flows and fuel lasting growth,” shared Mark Ghermezien, Founder and CEO of Gynger,” shared Mark Ghermezien, Founder and CEO of Gynger.

With our new site and brand, we’re doubling down on our commitment to addressing the needs of the finance leaders we serve and delivering flexible, intuitive solutions that lower barriers to mission-critical technology and help businesses optimize financial wellness for lasting success.

To our customers, partners, and community: thank you. We’re excited to continue building the future of B2B tech financing with you.

Explore the new Gynger.

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